Would it make sense for you to sell only earrings? Your customers would arrive looking for rings, necklaces, and bracelets, and all you’d have to show them would be hoops or studs.
The same concept holds true when it comes to your jewelry care line. Your customers want to be able to clean ALL of their cherished jewelry at home, not just one piece. Does your jewelry care product line offer enough products to make that possible?
Your customers have different varieties of jewelry that need to be cleaned and different times and ways they need to clean them. Jewelry pros know that a jewelry care line needs to cover all the bases.
